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January 04, 2008

Digital travel writing courses?

I was reading a Travelwriters.com blog that asked the title question above, and in the 67 or so responses I saw my book kindly referred to about five times as a very helpful tool. So I responded as well, and feel it fair to share the words with you, if you are interested. This was my reply:

"I saw my book kindly referred to in this thread so, first, thanks, and second, while I like the idea of digital help for travel writers (many digital instructors use my book), I think that lots of travel writers simply need to know what the process is that best uses their time/funds and is most likely to help create a core article that sells. Then they can multiply that income by reselling that core, reframed, again and again. In other words, if they can write like or better than what they read on the pages where they want to appear, mostly they need to know how to lay out a trip; what to do before, during, and after that trip; how to balance magazine and newspaper/newsletter pieces, and how to create a solid fact base before going that frees up lots of time once they are there. That's what The Travel Writer's Guide is all about, in book or CD form. (Please excuse the self plug!) For the better or more confident writers, it might be worth trying first before spending lots of money on online courses--or in conjunction with them. But if nothing I said makes sense, rush to the nearest computer and register!"

How could I even assume to know what's best for travel writers, especially new ones? I've offered "Writing Travel Articles That Sell!," a four-hour seminar based on the book's contents for almost 30 years now, to a guesstimate of 27,000+ attendees, and it gives me a great opportunity to see what parts of their preparation or skills they most need to have strengthened. Most can either write well enough to see print or never will get to that level (a wee minority), but what bewilders 100% of them is the labyrinthine process of selling to editors, and how to set up the trip and research to have something to sell profitably. So that's why I wrote my book the way I did, to resee the whole process from a strictly business approach, and to tell them that, if their writing is also in need of help, they should read three articles a day and use the analytical guide the book contains to pull the articles apart to see precisely how they are written--then write that way! No magic, no inside pull with the editor, nothing but old-fashioned understandable words that the reader wants to read.

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